Just something for you to think about for building fan bases and groups on and offline. How many of these ideas are you using?
- Celebrate Accomplishment: Reward group milestones or goals reached, whether collective or that of a group individual, with shared praise and/or a small physical gift of appreciation.
- Share stories: Use them to build bonds and strengthen ties between group members.
- Invent rituals: Summer camps do it. So does organized religion. Great corporations have their own lingo, their own culture. How you speak and the totems and daily rituals build connection.
- Create exclusivity: Don't invite everyone to the group. Just leaders or influential people, or those with something tangible to add.
- Create a goal: Define something people want to rally around achieving.
- Listen Carefully: As well as speaking have a strong ear for what the group is saying. Trust that the group knows what it needs to grow.
- Introduce Group Members to Each Other: Listen, Learn & Introduce people to each other. Make connecting people a priority. One of the biggest fears in life is rejection. If you can help eliminate that fear you are helping somebody.
- Be the Example: Walk the walk and talk the talk...people only follow those who take their own advice and show they mean what they say.
- Build the Story of the Group. Set the Vision: Define the group's journey, goals, interactions, future, and how teamwork will get them where they want to go in a story that epitomizes what the group is about. Weave every person, skill, and resource into the story.
- Invent language: Great corporations have their own lingo, so do great sports teams and niche gurus everywhere. (separate from Invent rituals).
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